03/06/2007
Spirit Industry Trade Association (SITA)
Debbie Bracewell, Darren J. Thompson

FOR IMMEDIATE RELEASE
For further information, quotes, photo ops, call (800) 477-8868 or (910) 488-4618 or email cheer@cheerltd.com

SITA - ENTERPRISE HIGH SCHOOL RELIEF FUND ESTABLISHED

The Spirit Industry Trade Association (SITA) announced today the establishment of the SITA Relief Fund. Answering the call from coaches and cheerleaders across the country, SITA established the fund to provide an outlet for contributions from the spirit industry to communities in need.

The establishment of the fund is in response to the devastation left by an F3 tornado to the community of Enterprise, AL and Enterprise High School. SITA has designated Enterprise High School as the recipient of all donations through December 31, 2007.

As a result of the tornado, there are over 1,200 students without a school, many families without a roof over their heads, a grieving community for eight young lives that were lost, and a town that will be changed forever. Two of the students killed were cheerleaders — Ryan Mohlar and A.J. Jackson.

“While we cannot change the destruction or replace the loss of life, each of us can help in some small way. Help us support the school these young people supported,” stated Darren J. Thompson, SITA Chairman.

This is a not-for-profit fund providing 100% distribution to the school in 2007. To contribute to the fund, send your tax-deductible contribution to the following address:

SITA-Enterprise High School Relief Fund Community Bank and Trust Attention: Liz Trammell P.O. Box 311245 Enterprise, AL 36331-1245

For more information please contact Debbie Bracewell at 334-347-4688 (email dbracewell@roadrunner.com) or Darren J. Thompson at 800-477-8868 (email DarrenT@cheerltd.com).

SITA – Where Your Voice Is Heard!

About the Spirit Industry Trade Association (SITA) – The Spirit Industry Trade Association (SITA) was developed to provide networking opportunities for member companies to exchange ideas and share benefits while working toward the positive development of the spirit industry. Membership is open to company members, affiliate members, international members, and association members. For more information about SITA, visit the web site at www.spiritindustrytrade.com.